Blog, Designer’s Select, Designers, Zeftron nylon

Shades of Grey in the “Designer Select” Collection

Designer Select Colors
The “Designer Select” Collection, new from Zeftron nylon in 2015

Last week we announced the latest addition to our expansive color palette, the “Designer Select” Collection. It is the second new collection from Zeftron in the last year. We also debuted the Brilliant Collection in 2014. While the Brilliant Collection is vibrant and bold, the “Designer Select” Collection contains subdued, nuanced and base shades that can easily be incorporated for use in running line products or custom carpet creations.

These cool colors range from a deep charcoal grey to sterling silver.  When designing commercial carpet this collection can help you create multiple tiers of color and more intricate designs with shading effects.

Add Drama with Charcoal  

Charcoal drawing
Picasso Standing Female Nude, 1910

Charcoal has been used since ancient times as a drawing material and pigment. The word “charcoal” evokes images of sharp edges, deep shadows and masterfully created pieces of art. With this color designers can easily add an element of drama to their design or create a more defined pattern.

Keep it cool with metallics

Both the Sterling and Metallic Bronze options from this collection are soft, cool and bring to mind beautiful elements in nature. In design, metal can play a huge role in bringing the whole aesthetic together. Bronze or silver can provide an excellent contrast or complement when paired with other, more traditional colors like blue, grey or green. Industrial-looking in some applications, bronze and silver can also be seen as an element of refinement, as they hold precious metal qualities.

What are the applications for the “Designer Select” Collection?

Cool neutrals are soothing and can help subdue emotion, while blues are calming and relaxing.  We’ve referenced several articles on color psychology in the past, and we continue to see design publications discuss the importance of color in hospitality settings.

These colors are suited for healthcare environments, guest room interiors at hotels, or high stress work environments.

We can’t wait to see what you will create with the “Designer Select” Collection. Our Marketing Specialists are here to help you find a carpet with the right design, construction and aesthetics desired for a specific end-use area or project.


Contact Us

If you would like more information about the “Designer Select” Collection or would like to partner with Zeftron on A&D visits, contact Zeftron Business Leader Tim Blount at: timothy.blount@shawinc.com or 706-532-2984.

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2014, Blog, Brilliant Collection, Zeftron nylon

Introducing Electric Blue: Part of Zeftron Nylon’s Brilliant Collection

Last week we announced our new Brilliant Collection. Comprised of seven highly vibrant colors, the Brilliant Collection adds to our already amazing palette. This week we are taking a look at the first of these colors, Electric Blue. 

Blue is a color based in nature that has some powerful emotions tied to it. According to The Colour Affects System of applied color psychology, blue is associated with cool, calm, water and renewal. Historically in design blue has been the color of the elite, the regal, and it can be found abundantly in upscale European luxury hotels and homes.

Westin Excelsior Rome
Westin Excelsior Rome

How can you amp up a color that already has such a decided place in design? Make it electric.

Introducing Electric Blue, one of 7 new colors offered by Zeftron Nylon’s Brilliant Collection.  Electric Blue brings energy and brightness to a space. It sets off other elements in a room and is a great compliment to classic colors.

The idea of electric blue nylon fiber incorporated into a custom carpet brings classic luxury into the modern age and is perfect for hospitality, corporate or other interiors environments. Reminiscent of the resent color forecasting by Color marketing Group, we believe that through collaborating with our mill partners and crowdsourcing via the 2013 Zeftron Color Survey, Electric Blue is on-trend.

Brilliant Collection
Brilliant Collection

The seven colors of the Brilliant Collection are:  Hot Pink, Lemon, Brilliant Orange, Lime, Electric Blue, Bay Blue and Raspberry Wine. These colors were designed to harmonize with Zeftron’s other colors and perfectly complement Zeftron’s existing base shades.  Each proven color, including those in our metallic and vibrant hospitality collections, is a clear saturated hue making for unlimited color possibilities.

The 7 colors of the Brilliant Collection
The 7 colors of the Brilliant Collection

“We think designers will enjoy playing with these new colors to add more fun, energy and creativity to the carpets they envision for their projects,” said Zeftron Nylon Business Leader Tim Blount.

Contact Us

If you would like more information about the Brilliant Collection or would like to partner with Zeftron on A&D visits, contact Zeftron Business Leader Tim Blount at: timothy.blount@shawinc.com or 706-532-2984.

Find Zeftron nylon online:

Website

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