As everyone in the commercial specifying industry knows, LEED remains the preeminent green building certification program that recognizes best-in-class sustainable building strategies and practices.
LEED v4 is the latest rating system available to architects, designers and building owners seeking to achieve LEED status for their projects or buildings. There are six basic categories – as well as an Innovation in Design and a Pilot Credit category — where credits can be obtained.
Navigating the intricacies of LEED v4 may be challenging. However, knowing how Zeftron nylon can contribute to LEED credits is easy. We have developed a new brochure that lists areas of opportunities where LEED credits can be earned when a commercial carpet is specified with Zeftron nylon yarns.
Zeftron nylon contributes to LEED credits through these primary ways:
Cradle to Cradle V3 Certified
Recycled Content (25% PI)
100% Recyclable (Closed Loop/Fully Renewable)
Zeftron nylon’s 6ix Again® Recycling Take-Back Program
Last week we announced the latest addition to our expansive color palette, the“Designer Select” Collection. It is the second new collection from Zeftron in the last year. We also debuted the Brilliant Collection in 2014. While the Brilliant Collection is vibrant and bold, the “Designer Select” Collection contains subdued, nuanced and base shades that can easily be incorporated for use in running line products or custom carpet creations.
These cool colors range from a deep charcoal grey to sterling silver. When designing commercial carpet this collection can help you create multiple tiers of color and more intricate designs with shading effects.
Add Drama with Charcoal
Charcoal has been used since ancient times as a drawing material and pigment. The word “charcoal” evokes images of sharp edges, deep shadows and masterfully created pieces of art. With this color designers can easily add an element of drama to their design or create a more defined pattern.
Keep it cool with metallics
Both the Sterling and Metallic Bronze options from this collection are soft, cool and bring to mind beautiful elements in nature. In design, metal can play a huge role in bringing the whole aesthetic together. Bronze or silver can provide an excellent contrast or complement when paired with other, more traditional colors like blue, grey or green. Industrial-looking in some applications, bronze and silver can also be seen as an element of refinement, as they hold precious metal qualities.
What are the applications for the “Designer Select” Collection?
Cool neutrals are soothing and can help subdue emotion, while blues are calming and relaxing. We’ve referenced several articles on color psychology in the past, and we continue to see design publications discuss the importance of color in hospitality settings.
These colors are suited for healthcare environments, guest room interiors at hotels, or high stress work environments.
We can’t wait to see what you will create with the “Designer Select” Collection. Our Marketing Specialists are here to help you find a carpet with the right design, construction and aesthetics desired for a specific end-use area or project.
If you would like more information about the “Designer Select” Collection or would like to partner with Zeftron on A&D visits, contact Zeftron Business Leader Tim Blount at: email@example.com or 706-532-2984.
Commercial carpet products made with Zeftron nylon can be found virtually everywhere, from the world’s most stylish hotels to today’s modern airports and universities across the country.
We’re excited to highlight a recent Zeftron nylon installation at the Embassy Suites Nashville at Vanderbilt. This exquisite hotel features an 11-story beautiful garden atrium along with a unique 2-story waterfall and plush greenery in a picturesque setting. To match the aesthetic of the common area, the design team at Design & Supply selected the Aqua Hospitality Carpets’ Flora made with 100% Zeftron nylon.
The Embassy Suites Nashville at Vanderbilt is a highly popular (2014 TripAdvisor Certificate of Excellence Award) and heavily frequented hotel catering to student groups, alumni, business travelers and fun seekers. A recent renovation of its 208 guest suites, consisting of more than 3,600 square feet, required the perfect flooring solution: One that would be stylish and visually interesting, extremely durable and mask stains until their removal.
“Durability is always the most important factor from an operating standpoint,” said hotel GM Scott Balmaseda. “But we tested this product thoroughly before it was installed and it performed very well.”
Nashville and the area surrounding the hotel have become a hotbed for green building. Vanderbilt University boasts 15 LEED certified buildings, while Belmont College launched “Belmont Goes Green” in 2007 to encourage greater environmental awareness on its campus.
Embassy Suites also takes its commitment to “Going Green” seriously and was another reason why the hotel chose this particular carpet for the installation. A fully recyclable nylon with 25 percent recycled content and the ability to contribute to LEED credits, Zeftron also supports sustainability.
Zeftron Nylon is the only commercial nylon of its kind to be a Cradle to Cradle Certified(TM) Silver yarn product available to carpet manufacturers. Zeftron nylon is a proven environmentally responsible yarn system that is 100 percent closed-loop recyclable at the end of its useful life. Backed by constant research and product innovation, all Zeftron nylon yarns come standard with a minimum 25 percent recycled content in every color.
“We have always worked to make a product that leaves little or no environmental footprint,” said Tim Blount, business leader for Zeftron nylon. “Every decision regarding manufacturing, product attributes and complete life cycle responsibility work towards this goal, from manufacturing only nylon 6 products to our simple to use commercial carpet recycling program, 6ix Again. We will continue to bring innovation to the marketplace as an industry leader in closed-loop manufacturing and recycling.”
The Cradle to Cradle Products Innovation Institute, a non-profit organization, administers the Cradle to Cradle Certified™ Product Standard, which was gifted to the Institute by its Founders, William McDonough and Dr. Michael Braungart, in 2010.
If you would like more information about Zeftron nylon or would like to partner with Zeftron on A&D visits, contact Zeftron Business Leader Tim Blount at: firstname.lastname@example.org or 706-532-2984.
As you can see, the creative and strategic use of color and creative lighting are the main focus of this lobby space. When a guest arrives they are excited, drawn to various elements around the room and they feel energized! That is the power of design.
We want to help you create a space that engages and leaves a lasting impression. That is why we created the Brilliant Collection, made up of seven highly vibrant colors. We’re discussing these exciting new colors individually, and we look forward to hearing how you will incorporate them in your upcoming projects.
A lime can add a punch of citrus and acid to cooking. Limes can change the entire taste of a recipe with just a little squeeze! Why not add something that powerful to your next project. The addition of Zeftron nylon’s newest colors in the Brilliant Collection give every project that something extra that they need.
Liven it up with Hot Pink
Design firm Chrissis & Company Interiors recently made the statement that the use of pink has risen in popularity and that “pink – in general is just hot.” We agree!
Our new colors are designed to meet the needs of designers in a color conscious world. We are watching the trends, listening to feedback from our mill partners, and providing new exciting options for your next project. Don’t forget to read about all the colors of the Brilliant Collection! We’d love your feedback and to hear how you would harness the power of these new brilliant colors!
If you would like more information about the Brilliant Collection or would like to partner with Zeftron on A&D visits, contact Zeftron Business Leader Tim Blount at: email@example.com or 706-532-2984.
Zeftron nylon is pleased to introduce its new Brilliant Collection comprised of seven highly vibrant colors. The new colors bring more styling options that add a dash of energy or excitement to a hospitality, corporate or other commercial interiors project. The collection gives our mill partner designers and commercial designers even greater options and inspiration for creating or specifying the commercial carpet product you desire.
Like all Zeftron yarns, the new colors are solution-dyed, contain a minimum of 25 percent recycled content and are backed by Zeftron’s lifetime warranties for colorfastness, stain removal, wear and static control.
The seven colors of the Brilliant Collection are:
What Makes This Collection So Great? Marketplace Input & Collaboration!!
Zeftron nylon listens to our mill partners and designers who we meet in the field. The Brilliant Collection is a result of input from the in-house design teams of our mill partners and from hundreds of designers across the country through our 2013 Color Survey. We asked. You answered. We listened!
What else can you look forward to?
We will share new blog posts over the next few weeks exploring the colors of the Brilliant Collection. Check back soon for more details!
Zeftron will soon introduce nine new base shades to its color palette! We will share more information about these new colors soon.
If you would like more information about the Brilliant Collection or would like to partner with Zeftron on A&D visits, contact Zeftron Business Leader Tim Blount at: firstname.lastname@example.org or 706-532-2984.
This week’s featured carpet is Chanterelle made by our mill partner Aqua Hospitality. With it’s beautiful leafy pattern Chanterelle would be a perfect selection for hotel properties and luxury resort facilities.
Aqua Hospitality Carpets Director of Marketing Cathy Mansour says “Our goal is to research, develop and manufacture interesting and inspiring carpet products for the hospitality market segment.”
Construction: Tip Sheared Loop
Yarn Content: Zeftron® Nylon with 25% recycled content
Dye Method: Solution Dyed
Yarn Weight Tufted: 36 oz./yd.
Width: 12 feet
Pattern Repeat: 24″ w x 24″
Chanterelle is available in nine colors: Burgundy, Bordeaux, Beaujolais, Champagne, Chardonnay, Merlot, Sauvigon, Pinot Noir, and Zinfindel.
To see other Aqua Hospitality styles made with Zeftron Nylon please reference our Carpet Search tool: the Zeftron Style Guide. Click here to contact Aqua Hospitality. To contact Zeftron nylon call Tim Blount at 706-532-2984 or email him at email@example.com.
About Aqua Hospitality Carpets
Aqua Hospitality Carpets uses a collaborative approach for creating unique and distinctive products for multiple hospitality settings by leveraging the strength, stability and expertise of its parent company, Beaulieu Group, LLC. As the number one carpet only manufacturer in the United States, Beaulieu is a world leader in the innovation, styling, manufacturing and distribution of carpets for the Hospitality, Commercial and Residential market segments. A vertically integrated organization, Beaulieu manufactures and produces its own carpet fibers, Type 6 nylon and Polyester, its own carpet backings and is a pioneer in environmentally responsible manufacturing practices and processes. From concept to completion, Aqua Hospitality offers a thorough understanding of the market to provide the expertise needed in all areas of carpet design, manufacturing and project solutions. From mid- to upper-end hotel properties, timeshares, condominiums and luxury resort facilities, Aqua can assist in developing the experience needed for both business and leisure travelers.
About Zeftron® Nylon
For more than 40 years, Zeftron® nylon has continued to deliver more value-added opportunities and advantages to the commercial interiors marketplace through dedicated partnerships, a premium branded nylon 6 product and superior service. Based in Dalton, Ga., the brand brings a history of innovations and unparalleled style, performance and environmental attributes. All Zeftron nylon yarns are closed-loop recyclable, MBDC Cradle to Cradle certified and come standard with a minimum 25 percent recycled content. As part of the brand’s commitment to environmental stewardship, Zeftron nylon makes recycling easy with its 6ix Again Recycling Program – a simple to use, all-inclusive carpet recycling initiative. Zeftron nylon is a part of Shaw Industries Inc., a Berkshire Hathaway company.
Last week we talked with PacifiCrest Senior Designer Julie Baird about the basics of custom carpets. This week Julie discusses the various options, processes and tools available to designers for developing the custom carpet they envision.
Q.What are the options for achieving a custom carpet?
At PacifiCrest we offer a multitude of ways to achieve a custom look.Designers can use our “Custom Color” program with one of our running lines or they can work with us to develop a complete “Custom Construction” product.
Q.How does your “Custom Color” running line work?
This is a great solution for designers looking to make a custom statement in a quick and efficient way.For a 100-yard minimum, we can match any color and turn around a custom color strike off in two days. Designers can provide us with a specific Pantone color or send us fabric samples or paint swatches for the color they want. Our dye lab then creates a formula that matches to their color.
After the order is placed, we can deliver the finished carpet in five days.This turnaround is just as fast as ordering a quick-ship product and often times faster than a typical running line product.
Q.How does your “Custom Construction” work?
All custom construction projects must meet a 400-1,000-yard minimum.Once this requirement is met, we look at all the needs for the specific job.We determine what nylon is required, as well as what construction type and weight would meet the performance and design needs of the project.A good starting point for a custom construction is thinking about a variation of a running line product.
The beauty of custom construction is that during the process we do several things to engineer the carpet to specific standards.For example, we can:
Make the product lighter weight to value engineer, or we can add weight to increase performance
Create a solution-dyed version of a piece-dyed product to meet specific and/or different design requirements
In some cases, we can manufacture a tip-sheared version of a loop product to create a different look
Take an existing construction and create a different pattern
Custom Construction is a great solution for a larger project where a signature look is desired.It can also be an effective way to meet a particular end-use or value engineer a product.
Q.How would a designer start the custom process with PacifiCrest?
A custom project starts with the designer’s sales rep who works as a liaison between the designer and PacifiCrest. Our rep writes up a custom request form, which gets entered into our product development system.If the request is for a Custom Color running line, it goes straight to our dye lab experts.
If the request is for Custom Construction, it will come to our design department where we will draw the custom pattern first and/or determine the construction.It will then go through our strike off department where we have sample machines that will tuft and finish a sample to be submitted for the designer’s approval.
Q.Does PacifiCrest have any specific tools or resources to help designers through this custom process?
Absolutely!As a boutique mill that specializes in custom carpets, our goal is to make the custom process as simple and efficient as possible.
One great tool is our CAD renderings.CAD renderings provide us the ability to add logos, create patterns and establish the exact colors a designer requires.Utilizing this tool can save time and money and ensure that the finished product is exactly what the designer envisioned.
Additionally, our newest product, 42nd Street, is a great tool for custom color.I like to call it a “coloring box” since it is a 42 oz. cut pile product in 72 colors.The architect folder contains three additional solid-color texture products.Designers can simply select a texture and a color. If we do not have the exact color a designer is looking for, we can match to it.This palette gives designers a great starting place.
We are also developing a tool designers can use for Custom Construction products that require carpets made with a solution dyed nylon.We’re pleased to be partnering with Zeftron on this.The “kit” will contain several items, including two samples that demonstrate the feel and construction of the carpet from our new tufting machines. The kit provides a starting place for designers to begin a Custom Construction – designers can choose a pattern and colors. From there we can create a CAD rendering or a tufted sample.
Q. What else would like to add?
Designers should not be afraid to do custom.A custom product is an excellent option for today’s commercial interiors industry where more and more clients not only want an exceptional look, but one that is also uniquely distinct.
That being said, it’s important designers work with a mill that has the experience and capabilities to make custom carpets.PacifiCrest has a long history of being a custom carpet mill.We take pride in meeting the custom requirements of any project with highly styled products at value price points and excellent service. Our goal is to be a diverse supplier that can provide unique solutions to all market segments.
This year we have invested heavily in new state of the art tufting technology to further support our custom capabilities. We now have more capabilities than ever before to achieve unlimited pattern and color flexibility.
Zeftron nylon has been providing a premium nylon 6 product to the commercial marketplace for more than 40 years. In addition to providing a superior product, we also provide education and guidance on carpet specification to the design community. This is done through our Zeftron nylon Field Representatives located in key markets throughout the country. In this post, Tim Blount, Zeftron nylon’s Business Leader, talks with Marketing Specialist Richard Radke about his role with Zeftron nylon.
Tim: Thanks for taking the time to share with our readers. First, can you describe what you do in your role as Marketing Specialist at Zeftron nylon?
Richard: Essentially, I’m a resource to help specifiers and designers make educated choices about the floor covering options they have available. Designers are bombarded with tons of information from manufacturers, but they have little time to fully digest all that is being presented. My role, along with our Zeftron Field Reps, is to provide information about carpet and its various components, including the nylon. We can discuss important aspects such as carpet construction, performance, stain resistance, colorfastness, environmental attributes, maintainability and warranty protection. We can also answer questions about our mill partner’s product collections, pricing, as well as their styling capabilities and color options.
Tim: How does your background enable you to help A&D professionals better understand the importance of Zeftron nylon in a commercial carpet product?
Richard: I have a degree in interiors and worked as a designer before joining Zeftron. During my 20 years with Zeftron, I’ve been in constant contact with the design community. Whether through one-on-one meetings, CEU presentations, lunch and learns, product presentations or attending industry events like NeoCon, my goal is to stay connected to what designers need in a commercial carpet product.
Tim: What are some of the more common issues you help resolve or address in your role?
Richard: Designers have so many options when it comes to a flooring choice today. Oftentimes, designers want to know whether they should specify a carpet or hard surface product. From a design standpoint, carpet remains an excellent and versatile solution. The richness of color, shading, texture and styling of a carpet product is exceptional. But beyond design, a carpet product offers multiple other benefits — superb acoustics, strong slip-resistance, excellent performance/durability and easy maintenance. In addition, it is well documented how far carpet manufacturers have come in creating environmentally friendly products. Our nylon, for example, contains a minimum of 25 percent recycled content and can contribute to LEED credits. Finally, carpet products are very competitively priced.
Tim:If there are architects and designers who are not aware of your role, what’s their reaction after they meet you?
Richard: When architects and designers learn about my role, they realize that I am not selling a product directly to them, since that is done through our mill partners. Because of this, I become a resource of information to them; I can help answer their questions which might range for the very technical to the very simple. I can take them through the carpet specification process and work with them to identify the kind of flooring solution that is best for their client and the project they are working on.
Tim:What’s the best thing about your job?
Richard: Having been a designer, I really enjoy the creative process and being able to participate in the design process is still fun. I also enjoy working with designers who have never specified a product with our nylon before. It is satisfying to know that I can be a resource, helping them make a decision that is best for them based on their client, their budget and their project. Zeftron’s tagline is “Delivering More,” and I like to think that through my role and our Field Reps we can do just that for the design community.
As we get ready to say goodbye to 2013, Zeftron is excited for the year ahead. For architect and design firms, 2013 was a “decent” year – especially when compared to years prior.
For A&D firms specializing in hospitality projects, 2013 was a growth year. According to Interior Design magazine, firms reported nearly 900 projects more this year than in 2012, creating a grand total of 3,720 projects resulting in 202 million square feet.
So what will 2014 hold for the hospitality sector? Here’s what we see:
Room Rates Increasing — Floor Focus magazine estimates room rates will continue to increase at a pace of about 4.5 percent for the coming year. This can translate to more revenue and better earnings for hotels and hotel management companies.
Pent-Up Demand Sparking Growth –Floor Focus also estimates that pent-up demand will continue to spur more renovation projects and new construction. Architect and design firms will continue to see opportunities for projects and revenue growth from this pent-up demand.
Some Markets Better Than Others — An article in Hotel Management suggests some markets are better positioned for growth than others. Those markets “with limited supply growth and favorable demand momentum,” include San Francisco, Boston and Charlotte, among others.
From a design perspective, here’s what we expect:
Flooring is Essential — Flooring will continue to play a leading role in creating a space and establishing a hospitality brand’s image or identity.
Home-Like Feel — The trend toward comfortable settings – lobbies, rooms, etc. — will progress as Americans continue to move away from the corporate look for a more casual (almost home-like) one that reflects the character of the facility’s location.
Carpet made with Zeftron nylon can help meet these design needs. We will be introducing new colors to our color palette in 2014. Many of the new colors we’ll be introducing are specifically geared for the hospitality market. In addition, our unmatched performance guarantees and recyclability characteristics offer designers the best of all worlds for the commercial carpet they specify with Zeftron nylon.
As the new year beckons, Zeftron nylon wishes you a prosperous year ahead. We hope 2014 is filled with inspiration, and that Zeftron can be a part of the amazing spaces you create.
Let us know what you see in store for 2014. We’d love to get your thoughts!