We are introducing a new design resource to inspire commercial interior designers to experiment and think about ways to take risks in their designs for commercial interior settings.
“Radically Modern Color” dives into the unimaginable ways colors are being combined and applied to create everything from apparel to home decor. You can download the trend report here. Best yet, it’s free!
The new decade has already seen its fair share of disruption. In the past 18 months we’ve experienced major wildfires, political protests, and a global pandemic.
We’ve also seen a shift in the way color is being used. The color trends and themes in “Radically Modern Color” highlight the pairing of colors that reflects the disruption we’re seeing in broader society. Color and color applications are being used in imaginative ways, and these brighter hues and combinations are reminiscent of the 60s and the last time we were in the midst of such a revolutionary era.
“Radically Modern Color” focuses on four trends discussing what they are, where they are being used and how they are changing design. The trends highlighted are:
The Psychedelic Comeback – The 60s are back and so are the bright colors and sinuous shapes so prominent during that time.
Photo by Davide Ligabue on Unsplash
Building Blocks – Color blocking is going to the extreme by pairing colors next to each other on the color wheel for a bold effect.
Blurring The Lines – Gradients are all the rage and so is the Gaussian blur.
Photo by Ilnur Kalimullin on Unsplash
Clash Of The Colors – Pairing sunny yellow, gold and mustard may have clashed in the past, but not so in this new decade.
We’re hoping these trends will inspire creativity in the coming year and allow you to be more radical with your use of color, especially with carpet. For even more inspiration, check out our Design Inspiration Page, where you can view our color collections and envision how you can create a colorful commercial carpet for your next project. You can also download the full Zeftron Color Pallette, consisting of 120-plus colors, or request to have a Zeftron pom box mailed to you.
We look forward to hearing what you think about these trends and how they might influence your design choices in the coming year. Leave us a comment and tell us what radical combination you’re thinking of designing with in 2022.
As summer begins to wind down and we return to the office from vacations, we thought we would explore the ever-growing trend of flexible office environments.
From American Express and GlaxoSmithKline, to Facebook and hundreds of other companies, businesses have been shifting away from cubicle-style floor plans to a mix of individual and collaborative work areas.
Inc. magazine notes that the variety of choices for employees is increasing as businesses offer “comfortable living rooms, libraries, stand-up tables, outdoor spaces, nooks and crannies–to collaborate, create, contemplate, present.”
More Collaborative Spaces
It’s not just the layout of the office that is making a difference. Metropolis magazine’s “The Living Office—The Action Office for the Digital Age” takes a look at a new office system designed by Yves Behar and fuseproject. The design, titled “PUBLIC Office Landscape,” addresses the desire for employees to collaborate at a desk area. This allows individuals or groups to use a desk area equipped with storage bins, mobile privacy screens and more.
Another take on the fluid workspace is the practice of “hot-desking.” This practice allocates desks to workers when they are required or on a rotating system, rather than giving each worker their own desk. According to Gensler’s 2016 workplace survey, everyone can benefit from this new approach. The study suggests that organizations, “empower the entire organizational community, not just senior leadership, with the ability to choose when and where to work.”
So how does flooring fit into this new workplace paradigm shift? When it comes to carpet, it can be pretty important. Consider the following:
Way-Finding — Carpet color and patterning can help with way-finding and navigation between spaces, such as down hallways or corridors.
Space Differentiation – Carpet can create differentiation between different spaces when moving between such things as office departments or different end-use areas.
Acoustics – Open spaces, bereft of offices or cubicles, can sometimes be loud and noisy. Carpet’s inherent acoustics can also make workspaces quieter, thus contributing to greater productivity.
Visual Balance — Carpet provides a nice visual balance and design element when paired with a hard surface such as wood or LVT in an open floor plan – a growing trend in many office environments today.
Here are some photo examples of how carpeting is being used to define space:
Image credit: Still from video footage, courtesy of videographer Jason Cheung via Work Design Magazine
Have you seen the new Zeftron video? This is the first of several educational videos Zeftron is planning for the design community and its mill customers.
The short video, aptly titled “An Introduction to Zeftron,” provides a brief overview of Zeftron nylon. You will see how Zeftron can be a resource by providing information and tools on the unique benefits of carpet made with Zeftron nylon.
There are four main points in the video that show how Zeftron is unique in the marketplace as a brand that provides:
An Unmatched Premium Product
Superior Color Quality
A Wide Array of Educational Resources
Inspirational Design Tools
Taken together, no other nylon brand delivers more advantages to the design community and its mill partners. Watch video our video and get to know Zeftron nylon!
These are exciting times for the commercial design industry. New colors are constantly being introduced and applied in fresh and unexpected ways. Innovative products – from seating to lighting to flooring — continue to inspire for their form and functionality. The way we think about the spaces we work, live and play in continues to evolve. In short, architects, designers, and manufacturers are all pushing the limits of what’s possible. We are all rethinking the way in which people and products interact with their spaces.
So, what does this mean for commercial carpet products in the new year? We have some thoughts!
More Custom Colors and Carpets – Our carpet mill customers frequently ask for new and custom colors, and we are happy to oblige! This trend is driven by product design teams and designers who realize that as the most abundant surface for any interior, carpet can play a major role in making a design statement. Custom colors and customized carpets are crucial in making that design statement. Customization can help create a space that evokes a feeling or an experience. As color experts for more than 40 years, we’re proud to be able to work hand-in-hand with our mill partners and designers to help them create the custom colors they desire.
Greater Styling Versatility –The “blending” of interior spaces continues. Many offices today integrate a residential or homey feel to them. Senior living spaces, while still traditional in many instances, are bringing in themes typically found in a hospitality setting.This new reality requires manufacturers to think differently and develop crossover productsthat are versatile enough to work in many different end-use spaces.Fortunately, Zeftron nylon is a highly flexible fiber when it comes to styling. Our fiber enables carpet manufacturers to create products with varying styles, patterns and colorways to easily work across multiple end-use spaces.
Exceptional Performance – The more things change, the more they stay the same. Designers expect more from the products they specify today. In addition to customization options and greater styling flexibility, they expect exceptional performance. Zeftron nylon is the only fiber brand that offers designers the piece-of-mind they need when it comes to performance. Concerns about staining, color fading and wear become a non-factor when specifying a carpet made with Zeftron nylon.
More Green –One could argue that having a sustainable product is a given in today’s marketplace. Yet sustainability should never be a given or an afterthought. As a fully closed-loop recyclable nylon with a minimum of 25 percent recycled content in every color, Zeftron continues to be a responsible steward of the earth and its resources. We see green not as a trend for 2016, but as a vital part of everything we do every single day, month and year.
We welcome your thoughts and comments.
If you would like more information about Zeftron nylon or would like to partner with Zeftron on A&D visits, contact Zeftron Business Leader Tim Blount at: email@example.com or 706-532-2984.
Zeftron understands how important the right use of color is for a commercial interior project. Color is a powerful tool. It can reinforce a sense of place. It can generate an emotional response. It can even transport us to a different time or setting.
Zeftron has been offering proven, perfectly engineered colors to designers for more than 40 years. Our colors range from brilliant reds and bold blues to edgy metallics, crisp hues and wondrous lusters. Our 120 colors offer virtually unlimited coloration possibilities to enable designers to make the design statement they envision for their project.
Below are some of the color-specific tools and resources we offer.
For three days the commercial interiors design industry was fixed on the annual NeoCon Trade Show held in Chicago June 15-17. We were there exploring some of the new products and trends. Here’s our take on two of the most intriguing trends that stood out to us.
Bold Colors – From chairs to carpet, the seemingly unbridled use of bold, fun and vibrant colors continues. This is most likely an expression of an upbeat economy. But it’s also a reflection of how corporate environments can use color to create energy and intrigue, while also supporting their brand. We especially noticed J+J Flooring Group’s new F-Stop product from its Filtered Effects collection.
This infusion of color underscores the importance of our recently introduced Brilliant Collection, an accumulation of seven highly vibrant colors that can bring more styling options for hospitality, corporate or virtually any other commercial interiors projects.
Cross-Over Products – The trend toward more “cross over” products that can serve multiple markets continues. We were especially enthralled with Bentley’s High Score™ and Multi Play™ products from the mill’s Arcade Legend™ Collection. According to the company, the products “pair bold-scale pattern with random, overall textured pattern….and the complex integration of color introduces a metallic element – a bonus for interiors looking for bold style with a touch of bling.” The intriguing patterns and the “touch of bling” means the products could “cross over” — working just as well in a corporate office as in a hospitality environment.
On a related side note, Zeftron will soon be introducing its new Reflective Elements Collection. Using colors that have reflective qualities, this high luster collection can add elegance, depth, richness and sophistication to virtually any commercial carpet product.
We welcome your thoughts! What stood out to you at this year’s NeoCon?
BLOOMSBURG CARPET INTRODUCES FOUR NEW COMMERCIAL CARPET PRODUCTS Made with Premium Zeftron® Nylon
Bloomsburg Carpet, a maker of highly styled and superior woven broadloom carpet, is introducing four new sophisticated products through its Tuva Looms line: Broadcloth, Veneer, Lineage and Visage. Each product is made with Zeftron nylon, a fully renewable nylon 6 fiber that offers the best in style, performance and recyclability.
These designs are inspired by natural textures and the stylistic creativity available through natural tones and can serve as the foundational piece for the design of any commercial interiors space.
The coordinating patterns and common colorways work together seamlessly and bring an elevated sense of style and a unified aesthetic to areas such as private offices, conference rooms, hallways and lobbies.
“Our mission is to develop great looking products that perform to the highest standards and are environmentally responsible. With Zeftron, we are able to achieve all three criteria,” said Bloomsburg Vice President of Sales Jim Cody. “By fully utilizing Zeftron’s outstanding color palette and styling versatility, Broadcloth, Visage, Veneer and Lineage will have an incredible lifespan, while maintaining its sophisticated color and appearance. Designers will also appreciate Zeftron’s multiple sustainable attributes.”
Products made with Zeftron can contribute to LEED points in several ways. Zeftron nylon is a closed-loop, MBDC Cradle to Cradle certified brand that comes standard with a minimum of 25 percent recycled content in each yarn system. Zeftron nylon also offers lifetime performance and stain removal guarantees.
Broadcloth, Visage and Veneer are available in 10 colorways, while Lineage comes in eight.
Visage uses a subtle metallic colored nylon pinstripe to create a tailored vertical accents
Veneer brings a modern furrowed design for added dimension.
Broadcloth utilizes a cut-pile and loop-pile to add a simple yet elegant pattern over the textured background.
Lineage integrates solid colors from the twisted background of Visage, Veneer and Broadcloth in a cut and loop meandering, organic pattern.
For samples or sales questions, architects, designers and specifiers can contact a Bloomsburg Carpet agent in their area by visiting http://www.bloomsburgcarpet.com/agents or calling 800-575-8084.
About Bloomsburg Carpet
Founded in 1976 by Raymond P. Habib and continued today through the leadership of Raymond’s son, Thomas Habib, Bloomsburg Carpet Industries is dedicated to producing highly styled carpets of superior quality. Bloomsburg Carpet combines American weaving craftsmanship with premium fibers to create carpet textures and designs that are unparalleled in the industry. They are passionate about the tradition of American manufacturing and are committed to keeping the long history of carpet weaving alive and thriving in the U.S.A. They stand behind theenvironmental responsibility of their products and will continue to design and produce with attention to sustainability. Bloomsburg Carpet is recognized as the only mill in the world to offer Wilton, Axminster and Velvet weaving all under one roof.
About Tuva Looms
Tuva Looms is named for a remote region in the heart of Central Asia with a heritage rich in rugs and textiles. These carpets are renowned for their unique weaving pattern of face and back as one. Colors, textures and patterns are conceived to work together, creating refined juxtapositions and seamless transitions. Bloomsburg Carpet and the Tuva Looms alliance creates thoughtfully designed and richly woven broadloom made of durable synthetic fibers with the eclectic appeal of organic materials. It boasts a sophisticated aesthetic influenced by modern architecture, a refined neutral palette and the outstanding quality essential to coalesce with Bloomsburg Carpet Industries.
About Zeftron® Nylon
For more than 40 years, Zeftron® nylon has continued to deliver more value-added opportunities and advantages to the commercial interiors marketplace through dedicated partnerships, a premium branded nylon 6 product and superior service. Based in Dalton, Ga., the brand brings a history of innovations and unparalleled style, performance and environmental attributes. All Zeftron nylon yarns are closed-loop recyclable, MBDC Cradle to Cradle certified and come standard with a minimum 25 percent recycled content. As part of the brand’s commitment to environmental stewardship, Zeftron nylon makes recycling easy with its 6ix Again Recycling Program – a simple to use, all-inclusive carpet recycling initiative. Zeftron nylon is a part of Shaw Industries Inc., a Berkshire Hathaway company. For more information, visit www.zeftronnylon.com.
As everyone in the commercial specifying industry knows, LEED remains the preeminent green building certification program that recognizes best-in-class sustainable building strategies and practices.
LEED v4 is the latest rating system available to architects, designers and building owners seeking to achieve LEED status for their projects or buildings. There are six basic categories – as well as an Innovation in Design and a Pilot Credit category — where credits can be obtained.
Navigating the intricacies of LEED v4 may be challenging. However, knowing how Zeftron nylon can contribute to LEED credits is easy. We have developed a new brochure that lists areas of opportunities where LEED credits can be earned when a commercial carpet is specified with Zeftron nylon yarns.
Zeftron nylon contributes to LEED credits through these primary ways:
Cradle to Cradle V3 Certified
Recycled Content (25% PI)
100% Recyclable (Closed Loop/Fully Renewable)
Zeftron nylon’s 6ix Again® Recycling Take-Back Program
Last week we announced the latest addition to our expansive color palette, the“Designer Select” Collection. It is the second new collection from Zeftron in the last year. We also debuted the Brilliant Collection in 2014. While the Brilliant Collection is vibrant and bold, the “Designer Select” Collection contains subdued, nuanced and base shades that can easily be incorporated for use in running line products or custom carpet creations.
These cool colors range from a deep charcoal grey to sterling silver. When designing commercial carpet this collection can help you create multiple tiers of color and more intricate designs with shading effects.
Add Drama with Charcoal
Charcoal has been used since ancient times as a drawing material and pigment. The word “charcoal” evokes images of sharp edges, deep shadows and masterfully created pieces of art. With this color designers can easily add an element of drama to their design or create a more defined pattern.
Keep it cool with metallics
Both the Sterling and Metallic Bronze options from this collection are soft, cool and bring to mind beautiful elements in nature. In design, metal can play a huge role in bringing the whole aesthetic together. Bronze or silver can provide an excellent contrast or complement when paired with other, more traditional colors like blue, grey or green. Industrial-looking in some applications, bronze and silver can also be seen as an element of refinement, as they hold precious metal qualities.
What are the applications for the “Designer Select” Collection?
Cool neutrals are soothing and can help subdue emotion, while blues are calming and relaxing. We’ve referenced several articles on color psychology in the past, and we continue to see design publications discuss the importance of color in hospitality settings.
These colors are suited for healthcare environments, guest room interiors at hotels, or high stress work environments.
We can’t wait to see what you will create with the “Designer Select” Collection. Our Marketing Specialists are here to help you find a carpet with the right design, construction and aesthetics desired for a specific end-use area or project.
If you would like more information about the “Designer Select” Collection or would like to partner with Zeftron on A&D visits, contact Zeftron Business Leader Tim Blount at: firstname.lastname@example.org or 706-532-2984.
We are constantly seeking input from designers about our colors. Through our first national “Color Survey” you were able to vote online to tell us what colors you wanted to see added to our color palette.
After reviewing your votes and working with our coloration experts, we are pleased to announce our new “Designers Select” Collection! The eight new colors
subtly yet inherently reflect a sense of optimism with each color boasting its own unique and distinctive character. Colors range from an organic earth tone to a complex gray that offer a touch of boldness.
The colors can be used in a variety of ways, either as primary or accent colors for carpets designed for the hospitality, corporate, retail, education…or any commercial interior.
The new Designers Select Collection comes on the heels of our recently introduced Brilliant Collection, an assortment of seven highly vibrant colors that can add a dash of energy or excitement.
The new colors are perfect complements to our existing colors and brings our overall color palette to 120.But more importantly, they provide more choices, options and inspiration for the commercial carpet you envision. These new collections also underscore our commitment to listening and responding to designers and marketplace needs.
Each color is rigorously tested to Zeftron’s exacting standards to ensure premium color consistency.And, like all Zeftron yarns, the new colors contain a minimum of 25 percent recycled content. They are backed by Zeftron’s lifetime warranties for colorfastness, stain removal, wear and static control.
An electronic color swatch of the Designers Select Collection, Brilliant Collection and all of our colors is available for download by clicking here.
More information and inspiration is available at our website.
We want to hear from you.What do you think of these new colors? How might you use them in an upcoming project?
If you would like more information about Zeftron nylon or would like to partner with Zeftron on A&D visits, contact Zeftron Business Leader Tim Blount at: email@example.com or 706-532-2984.